最近的一项研究表明，ChatGPT的访问量增加导致传统搜索引擎的使用量显著下降。意大利博科尼大学的研究人员分析了点击流数据，发现ChatGPT在5.2%的会话中会将用户引导至外部网站，而谷歌为31.1%。这一转变导致传统搜索查询量明显下降，一份报告称总体减少了9.4%，在更广泛使用后的20周内减少了17%。 AI
影响 表明用户行为正从传统搜索引擎转向AI聊天机器人以获取信息，这是一个重大的转变。
排序理由 来自一所大学的研究论文，分析了用户行为数据。
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Do you still Google things first or has ChatGPT completely replaced that habit? # AI # ChatGPT # Google
Search Engine Journal: ChatGPT Access Tied To 9% Drop In Traditional Search. “A recent look at U.S. desktop browsing shows ChatGPT directed people to outside websites in 5.2% of sessions, compared to 31.1% for Google searches. The paper, conducted by Bocconi University researcher…
If ChatGPT is so good, why do so many people still use Google for most searches? What keeps you going back? # ChatGPT # Google # AI
FYI: Wider ChatGPT Search access cuts traditional search 9.4%, study finds: A 45,386-household clickstream panel found ChatGPT clicks out on 5.2% of sessions, Google 31.1%. Wider access cut traditional search 17% within twenty weeks. https:// ppc.land/wider-chatgpt-search- access…
Research from Bocconi University shows broader ChatGPT access reduced traditional search queries by 9.4%, reaching 17% after 20 weeks. ChatGPT sends 5.2% of sessions to external sites versus 31.1% for Google, favouring knowledge sites over ad-supported platforms. Academic referra…