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中文(ZH) 50万起步的蔚来ES9,能否站稳高端?

NIO launches ES9 SUV, aiming for premium market with advanced tech

NIO has launched its ES9, an executive flagship SUV positioned above its existing models, aiming to capture the premium electric vehicle market. The ES9 integrates NIO's decade of technological advancements, including its proprietary "Shenji" chip, "Tianxing" active suspension, a 900V architecture, and the SkyOS operating system. Early order numbers suggest strong customer interest from both existing NIO owners and new buyers, indicating potential success in establishing NIO's high-end brand status. AI

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NIO launches ES9 SUV, aiming for premium market with advanced tech

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  1. 雷峰网 (Leiphone) TIER_1 中文(ZH) ·

    Starting at 500,000, can NIO ES9 establish a foothold in the high-end market?

    <p>“发布会当天,我这里 ES9 的大定订单就已经达到了 ES8 第一天的 70%”</p><p>就在蔚来 ES9 发布后的一小时,身为蔚来某直营店店长的李维对雷峰网说道。从李维的视角来看,这一批 ES9 的下定用户,有很大一批都是之前第二代 ES8 的老用户,他们并不满意新 ES8 的配置,一直到近期 ES9 的发布。</p><p>在发布会后,蔚来 CEO 李斌曾在第二天分享过销量情况:“截止到今天早上吃早餐的时候,非蔚来现有的用户的订单,是我们从去年第二次发产品技术发布会同时间段,相比 ES8 的 1.5 倍以上。”</p><p>这意味着蔚来 ES…