Google 正在为出版商推出一个新的“首选来源”按钮，供其嵌入网站，允许读者将特定网站标记为收藏。此功能旨在应对由人工智能驱动的搜索结果造成的网站流量下降。该按钮已集成到 Google 的人工智能体验和“热门故事”中，现在将更广泛地应用于 Google 搜索和 Discover，目标是引导更多用户访问可信赖的来源。Google 还在增强其 Discover feed 和 Android 音频简报的个性化功能，允许用户通过自然语言命令自定义内容偏好。 AI
影响 帮助出版商重新获得一些控制权，以应对可能因人工智能生成的搜索摘要而损失的流量。
排序理由 这是 Google 面向出版商推出的产品功能，而不是核心人工智能模型发布或研究突破。
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Google is giving publishers a new button that lets readers make them a preferred source across Search, Discover, and Google News, potentially boosting their traffic as AI search sends fewer clicks to the web.
Google gives publishers a new way to fight AI-driven traffic losses https://techcrunch.com/2026/08/20/google-gives-publishers-a-new-way-to-fight-ai-driven-traffic-losses/ # Tech # AI # Publishing
Google gives publishers a new way to fight AI-driven traffic losses Google is giving publishers a new button that lets readers make them a preferred source across Search, Discover, and Google News, potentially boosting their traffic as AI search sends fewer clicks to the web. htt…
📰 Google Gives Publishers a 'Preferred Sources' Button to Fight AI-Driven Traffic Losses Google is giving publishers a new way to fight declining referral traffic from AI-powered search by letting them embed a "Preferred Sources" button that readers can use to favor their sites a…
Google gives publishers a new way to fight AI driven traffic losses, a sign the web is adapting to the AI era. - https:// techcrunch.com/2026/08/20/goog le-gives-publishers-a-new-way-to-fight-ai-driven-traffic-losses/ # AI # Google # Publishers # Web