Magnite
PulseAugur coverage of Magnite — every cluster mentioning Magnite across labs, papers, and developer communities, ranked by signal.
3 day(s) with sentiment data
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Magnite integrates AI decisioning engines directly into ad auction
Magnite is enabling advertisers to integrate AI decisioning engines directly within its Supply-Side Platform (SSP). The company offers two primary methods for this integration: Chalice AI and inPowered AI. This approach…
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Magnite integrates partner AI models into ad auction system
Magnite is providing two distinct methods for integrating third-party AI models within its advertising auction system. These approaches, Chalice AI and inPowered AI, focus on embedding AI decisioning engines directly in…
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Magnite projects $700M AI ad spend by 2027; Snap blocks AI-only videos
Magnite's CEO has projected that agentic AI will drive advertising spending to nearly $700 million by 2027, while also reducing the need for contractor roles. In parallel, Snap is implementing a policy to block videos g…
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PubMatic's AI claims face scrutiny amid revenue decline
PubMatic's claims about its AI advancements are being questioned as its Q1 2026 revenue continues to decline. In contrast, competitor Magnite reported a 6% revenue increase during the same period. A detailed analysis of…
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Magnite and Optable integrate AI agents to enhance advertising and commerce
Magnite has launched new AI-powered buyer agent and mediation tools, with early adopters including Disney Advertising, Kepler, MiQ, and Spectrum Reach. Separately, Optable and Goodway Group are partnering to integrate a…
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Optable, Goodway, Magnite, Disney, and MiQ partner on AI agents for advertising
Optable and Goodway Group are integrating agentic AI into their connected commerce platforms, aiming to improve agency operations. Separately, Magnite is enhancing its buyer agent and SpringServe AI mediation tools, inc…