The first wave of AI落地 (AI landing) professionals, known as FDEs, are facing significant challenges in a chaotic market. Many are struggling to price their services, with some projects shrinking from millions to just tens of thousands of dollars, barely covering basic tool subscriptions. Internally, FDEs often find themselves marginalized, acting as 'freebies' to showcase AI capabilities rather than being integrated into core business processes. This role confusion and lack of clear value proposition is leading many to reconsider their career paths, with some opting for startups focused purely on FDE services while others navigate the complexities of B2B sales and client expectations to survive. AI
IMPACT Sets a realistic tone for AI implementation, highlighting the gap between AI capabilities and practical business value, and the challenges in service pricing and role definition.
RANK_REASON This article discusses the challenges and realities faced by AI landing professionals (FDEs) in the current market, rather than announcing a new product, research, or significant industry event.
- Cui Jinyu
- Feishu
- Huawei
- Liu Qiang
- Shi Long
- software as a service
- To Be or Not to Be
- WorkBuddy
- Zhang Yang
- Zheng Tao
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