Huawei's Celia voice assistant has expanded its capabilities to include shopping across all categories on Taobao Instant Commerce. Users can now make purchases using voice commands, and on compatible devices, Celia can facilitate in-video purchases without requiring users to exit the current application. AI
IMPACT Enhances the utility of voice assistants for e-commerce, potentially streamlining the online shopping experience.
RANK_REASON Product integration update for an existing voice assistant.
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