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GTA VI Ultimate Edition Sells Strong Despite $100 Price Tag

Take-Two CEO Strauss Zelnick revealed that pre-orders for Grand Theft Auto VI are significantly exceeding expectations, with over half of buyers opting for the $100 Ultimate Edition. This premium version, priced $20 higher than the standard edition, includes various cosmetic items, weapon variants, and in-game vehicles. Despite concerns about rising video game costs, the long-awaited release of GTA VI appears to be driving strong consumer interest in the deluxe edition. AI

RANK_REASON Article discusses a video game product launch and consumer purchasing behavior, not core AI news.

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GTA VI Ultimate Edition Sells Strong Despite $100 Price Tag

COVERAGE [1]

  1. Forbes — Innovation TIER_1 English(EN) · Paul Tassi, Senior Contributor ·

    What’s In The $100 ‘GTA VI’ Ultimate Edition, Which Most Fans Are Buying

    While most players are upset the price of gaming is going up, a majority of them are willing to pay $100 for the GTA VI Ultimate Edition. Here's what's inside.