Toyota's hybrid and plug-in hybrid vehicles are increasingly attracting former Tesla owners, according to Edmunds data. In Q2 2026, Toyota became the top brand for Tesla trade-ins, with 17.3% of defectors choosing Toyota, up from 6.9% in Q2 2021. This shift is driven by a growing preference for hybrids over pure EVs among these buyers, with hybrid purchases among ex-Tesla owners reaching a record 20.5% in Q2 2026. The RAV4, now exclusively a hybrid or plug-in hybrid, is experiencing exceptionally high demand, with waitlists of hundreds of customers at dealerships. AI
RANK_REASON Article discusses market trends and consumer behavior shifts in the automotive industry, citing data from Edmunds and Cox Automotive, rather than announcing a new product or technology.
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