Pubmatic
PulseAugur coverage of Pubmatic — every cluster mentioning Pubmatic across labs, papers, and developer communities, ranked by signal.
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PubMatic's AI claims face scrutiny amid revenue decline
PubMatic's claims about its AI advancements are being questioned as its Q1 2026 revenue continues to decline. In contrast, competitor Magnite reported a 6% revenue increase during the same period. A detailed analysis of…
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AdRoll and PubMatic use AI agents to fix programmatic ad deal problems
AdRoll and PubMatic have integrated their AI agents using the Model Context Protocol (MCP). This collaboration, which began on April 23rd, aims to address and resolve issues in programmatic deal delivery in real-time. T…
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Taboola, AdRoll, and PubMatic launch agentic AI systems for open web advertising
Taboola has introduced Realize+, an AI system designed to automate performance marketing campaigns across the open web. This new system extends beyond traditional search and social media advertising. Realize+ integrates…