Prosper Insights & Analytics
PulseAugur coverage of Prosper Insights & Analytics — every cluster mentioning Prosper Insights & Analytics across labs, papers, and developer communities, ranked by signal.
5 day(s) with sentiment data
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AI literacy a top priority, but training falls short for employees
A significant gap exists between the stated priority of AI literacy in learning agendas and the actual training provided to employees. While executives aim to increase AI investment, many workers lack understanding of h…
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AI tools are replacing search engines for consumer shopping decisions
Artificial intelligence tools like ChatGPT, Gemini, and Copilot are increasingly becoming the primary starting point for consumer purchasing decisions, challenging the long-standing dominance of search engines. A signif…
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Travel loyalty programs face trust crisis amid complexity and devaluation
Traditional travel loyalty programs are struggling to maintain consumer trust due to increasing complexity and the devaluation of rewards. Younger generations are particularly disengaging, while many consumers participa…
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AI in Home Security Sparks Consumer Privacy Concerns
Consumers are increasingly concerned about privacy as AI is integrated into home security systems, with a majority worried about how their data is used and accessed. While AI offers benefits like crime solving and early…
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AI Transforms Marketing Measurement and Competitive Intelligence
Marketers are adapting to a transformed data landscape where AI is reshaping measurement and competitive intelligence. Traditional cookie-based tracking is declining, prompting a shift towards AI-powered platforms and a…
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Smart Home Growth Stalls on Consumer Privacy Fears
Smart home technology adoption is lagging due to consumer privacy concerns, despite advancements in AI and automation. Many consumers are skeptical about how their data is collected, shared, and secured by devices like …
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LLMs reshape digital marketing, pushing brands toward apps and first-party data
The rise of large language models is fundamentally altering digital marketing, with AI-driven summaries and zero-click experiences disrupting traditional search-based discovery. Brands heavily reliant on search intent f…
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Consumers Expect AI in Retail for Personalization and Speed
Consumers are increasingly accepting AI tools in retail, expecting them to enhance personalization, speed, and convenience, according to new research. A SOTI report indicates a significant portion of shoppers desire AI …