Kantar
PulseAugur coverage of Kantar — every cluster mentioning Kantar across labs, papers, and developer communities, ranked by signal.
- 2026-08-23 product_launch Kantar Appliances launched its Mijing 5(1)(h) Reserve series and AI agent Xiao Zi. source
2 day(s) with sentiment data
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Kantar Appliances launches Mijing series and AI agent Xiao Zi
Kantar Appliances has launched its Mijing 5(1)(h) Reserve series and an AI agent named Xiao Zi, shifting focus from technical parameters to user experience in the competitive kitchen appliance market. The company introd…
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Creator marketing proves effective, but measurement challenges hinder scaling
Creator marketing is proving effective, with Kantar research indicating it boosts brand equity and awareness significantly more than traditional advertising. The Interactive Advertising Bureau (IAB) projects substantial…
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Digital Twins Emerge as Key Tool for Faster Marketing Decisions
Digital twins, which are synthetic replicas of consumers built from behavioral and attitudinal data, are gaining traction in the marketing industry. These tools aim to address the slow and evidence-deficient decision-ma…
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IGN Entertainment releases Kantar and UC Berkeley-developed entertainment consumption report
IGN Entertainment has published a new report analyzing entertainment consumption trends. This report was developed in collaboration with Kantar and UC Berkeley. The findings are based on internal data from IGN Entertain…