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ENTITY IAB Technology Laboratory

IAB Technology Laboratory

PulseAugur coverage of IAB Technology Laboratory — every cluster mentioning IAB Technology Laboratory across labs, papers, and developer communities, ranked by signal.

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  1. TOOL · CL_03976 ·

    Ad tech prepares for AI agents as ChatGPT ads reach new users

    The advertising technology industry is preparing for the impact of AI agents, with new developments including ChatGPT ads appearing for users not logged into their accounts. Concurrently, the IAB Tech Lab has establishe…