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中文(ZH) Omdia：XR头戴设备市场预计2027年重返增长，行业重心从头显转向眼镜形态

XR hardware market to rebound in 2027 driven by glasses, Omdia forecasts

By PulseAugur Editorial · [1 sources] ·

The XR hardware market is projected to see a decline in shipments in 2026, with an estimated 12% drop to 6.2 million units. However, a recovery is anticipated in 2027, with shipments expected to reach 6.5 million units, a 4.8% increase. This resurgence will be driven by the growing popularity of XR glasses, which are increasingly favored over bulkier XR headsets due to their portability. AI

IMPACT The shift towards lighter XR glasses could influence the development and adoption of AI-powered augmented reality experiences.

RANK_REASON The item discusses market projections for XR hardware, which is a form of commentary on industry trends rather than a direct release or significant event.

Read on 36氪 (36Kr) →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

XR hardware market to rebound in 2027 driven by glasses, Omdia forecasts

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The item discusses market projections for XR hardware, which is a form of commentary on industry trends rather than a direct release or significant event.
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Only one publisher covered this so far. Single-source stories can still rank when the publisher is high-authority, but they lack cross-source corroboration.
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COVERAGE [1]

  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    Omdia: XR Headset Market Expected to Return to Growth in 2027, Industry Focus Shifts from Headsets to Glasses Form Factor

    36氪获悉，Omdia最新预测，全球XR头戴设备（XR headwear）出货量将在2026年下降12%，降至620万台。然而，市场预计将在2027年恢复增长，达到650万台，同比增长4.8%。此次复苏主要将由XR眼镜的快速扩张推动，并抵消XR头显出货下滑的影响。消费者和厂商正越来越倾向于更轻便的眼镜形态，而不是体积更大的头显设备。

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