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EU publishes AI content labelling playbook ahead of AI Act deadline

The European Union has released a voluntary Code of Practice for AI content labelling, providing guidance for companies to comply with upcoming transparency regulations under the AI Act. Starting August 2, 2026, AI-generated or manipulated content concerning public interest, as well as interactions with AI systems, must be clearly labelled. While the Code is optional, the underlying obligations are mandatory, aiming to help users identify AI-altered material and reduce deception. AI

IMPACT Companies operating in the EU must prepare for mandatory AI content labelling requirements starting August 2026, impacting transparency and user trust.

RANK_REASON The cluster details a significant regulatory action by a major governing body concerning AI policy and compliance. [lever_c_demoted from significant: ic=1 ai=0.4]

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COVERAGE [1]

  1. Artificial Intelligence News TIER_1 English(EN) · Dashveenjit Kaur ·

    EU publishes its AI content labelling playbook ahead of the AI Act’s August deadline

    <p>The European Union has&#160;published&#160;its AI content labelling playbook, a voluntary Code of Practice meant to help companies meet transparency rules that become law across the bloc on August 2 onwards. The European Commission released the final Code on 10 June, setting o…