Global symbol launched to identify reusable packaging and systems

A new global symbol has been launched to identify reusable packaging and systems, aiming to combat the plastic waste crisis. Developed by PR3: The Global Alliance to Advance Reuse, the symbol was designed by Bogotá-based Epigrama Studios after a global search and testing process. This initiative is supported by new global standards for reuse systems, covering everything from collection to washing infrastructure, and is intended to foster a shift towards more sustainable material usage. AI

RANK_REASON Launch of a new global symbol and standards for reusable packaging by a coalition of organizations. [lever_c_demoted from significant: ic=1 ai=0.1]

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• Amy Larkin
• Cressida Bowyer
• Epigrama Studios
• Nicole Ascanio Rodriguez
• PR3: The Global Alliance to Advance Reuse

• product
• policy

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