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ByteDance's Doubao launches paid tier amid user decline

ByteDance's AI chatbot Doubao has introduced a new paid subscription tier, Doubao Pro, with monthly costs between $9 and $70. This comes as the platform experienced a decline of over 6 million monthly active users in May, reducing its total to around 330 million. AI

IMPACT This move by Doubao may signal a broader trend of monetization strategies for AI chatbots facing user engagement challenges.

RANK_REASON Product launch of a paid tier for an existing AI assistant.

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ByteDance's Doubao launches paid tier amid user decline

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  1. Pandaily TIER_1 English(EN) · [email protected] (Pandaily) ·

    ByteDance's Doubao Introduces Paid Pro Tier as User Base Dips by 6 Million

    ByteDance's Doubao Introduces Paid Pro Tier as User Base Dips by 6 Million ByteDance's AI assistant Doubao has officially launched a paid subscription tier, the Doubao Pro version, with monthly pricing ranging from 68 to 500 RMB ($9 to $70). The move marks a significant shift for…