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Ex-BioWare Producer Suggests Product Placement for Game Funding

A former executive producer for Dragon Age and Anthem, Mark Darrah, has proposed alternative funding models for live-service video games. He suggests that, similar to how the live-action Smurfs movie recouped its costs through product placement, games could explore similar avenues. This approach aims to mitigate the common issues of games shutting down or being discontinued due to financial unsustainability. AI

RANK_REASON The article discusses an opinion and suggestion from a former game executive about alternative funding models, rather than reporting on a new release, significant event, or research.

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Ex-BioWare Producer Suggests Product Placement for Game Funding

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  1. Mastodon — fosstodon.org TIER_1 English(EN) · [email protected] ·

    🎮 "The live-action Smurfs movie paid for itself entirely through product placement" - Former Dragon Age boss suggests games can be funded another way Is there a

    🎮 "The live-action Smurfs movie paid for itself entirely through product placement" - Former Dragon Age boss suggests games can be funded another way Is there a better way to fund live service games that won't result in so many of them ending abruptly or being eventually turned o…