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Horror hit 'Obsession' delays streaming due to box office success

The horror film "Obsession" is experiencing unexpected success, surpassing $100 million at the box office on a modest budget and showing strong word-of-mouth with a 39% increase in its second weekend earnings. This success has complicated its planned early streaming release, with distributor Blumhouse now considering a longer theatrical window. While a 17-day window is typical for films under $50 million, "Obsession" is likely to follow a 31-day or even a 45-day theatrical release before moving to PVOD and eventually streaming services like Peacock or Netflix. AI

RANK_REASON The article discusses a film's unexpected box office success and its impact on distribution windows, which is a significant event in the entertainment industry. [lever_c_demoted from significant: ic=1 ai=0.0]

Read on Forbes — Innovation →

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Horror hit 'Obsession' delays streaming due to box office success

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The article discusses a film's unexpected box office success and its impact on distribution windows, which is a significant event in the entertainment industry. [lever_c_demoted from significant: i…
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COVERAGE [1]

  1. Forbes — Innovation TIER_1 English(EN) · Paul Tassi, Senior Contributor ·

    When’s The ‘Obsession’ Streaming Release Date? It’s Complicated

    When is the streaming release date for Obsession? That's a complicated question given its recent success, but there are two main options.