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LLM agents struggle with profit in hidden-preference pricing negotiations

Researchers have introduced PrefBench, a new benchmark designed to evaluate the performance of Large Language Model (LLM) agents in personalized pricing negotiations where buyer preferences are hidden. While LLM agents demonstrated high success rates in closing deals, achieving over 0.99 deal rates, their profit outcomes were notably weak. The best-performing LLM agent's average profit was only marginally better than a random baseline and significantly lower than a simple concession heuristic, indicating a gap between compliance and profitable bargaining. AI

Summary written by gemini-2.5-flash-lite from 1 sources. How we write summaries →

IMPACT Introduces a benchmark to evaluate LLM agents in complex negotiation scenarios, highlighting current limitations in profitable strategic bargaining.

RANK_REASON New academic paper introducing a novel benchmark for evaluating LLM agents. [lever_c_demoted from research: ic=1 ai=1.0]

Read on arXiv cs.AI →

COVERAGE [1]

  1. arXiv cs.AI TIER_1 · Yingjie Lei ·

    PrefBench: Evaluating Zero-Shot LLM Agents in Hidden-Preference Personalized Pricing Negotiations

    arXiv:2605.22855v1 Announce Type: cross Abstract: Personalized pricing negotiations are a challenging testbed for LLM agents because successful interaction does not guarantee profitable decision making. A seller may produce valid actions and close many deals while still pricing p…