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Nintendo Switch 2 sales drop nearly 40% after price hike

Nintendo has experienced a significant drop in Switch 2 sales, with figures falling by nearly 40% in the first two quarters of its fiscal year compared to the previous year. This decline is attributed to a recent $50 price increase for the console in the US, Canada, and Japan, driven by rising memory costs and tariffs. Despite the lower unit sales, Nintendo's net profit has increased due to strong software sales and the success of the Super Mario movie, and the company is maintaining its annual sales forecast. AI

RANK_REASON News about a product's sales performance and pricing strategy, not a new release or core AI development.

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AI-generated summary · Google Gemini · from 2 sources. How we write summaries →

Nintendo Switch 2 sales drop nearly 40% after price hike

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COVERAGE [2]

  1. Engadget TIER_1 English(EN) · [email protected] (Mariella Moon) ·

    Switch 2 sales fell by almost 40 percent after Nintendo increased prices

    Nintendo reports higher profit but substantially lower Switch 2 sales after it increased console prices.

  2. Tom's Hardware TIER_1 English(EN) · Jhet Borja ·

    Nintendo Switch 2 sales dropped by 41% from last year due to console's price increase

    Nintendo's Switch 2 sales decreased by 41% compared to the same time frame last year due to an increase in the console's price. Investors are pressuring Nintendo to release more big games to attract more Switch 2 buyers.