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US Census Bureau rebrands AI to 'Super Intelligence' impacting adoption data

By PulseAugur Editorial · [1 sources] ·

The U.S. Census Bureau has altered its survey questions regarding AI adoption due to Executive Order 14434, which mandates the use of the term "Super Intelligence." This change, implemented in late 2025, makes direct year-over-year comparisons of AI adoption rates difficult. Previously, the survey focused on AI use in producing goods or services, but it now asks about AI use in "any business function." The Bureau has further updated its terminology to "Super Intelligence" or "SI," impacting data collection from October 2026 onwards. AI

IMPACT Changes in government data collection terminology may obscure true AI adoption trends, potentially impacting industry analysis and policy decisions.

RANK_REASON The item discusses a change in government survey terminology and its impact on data comparability, rather than a new AI release or significant industry event.

Read on Simon Willison →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

US Census Bureau rebrands AI to 'Super Intelligence' impacting adoption data

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The item discusses a change in government survey terminology and its impact on data comparability, rather than a new AI release or significant industry event.
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COVERAGE [1]

  1. Simon Willison TIER_1 English(EN) ·

    The U.S. Census Bureau and “Super Intelligence”

    <p>I was reminded today of <a href="https://www.apolloacademy.com/ai-adoption-rate-trending-down-for-large-companies/">AI Adoption Rate Trending Down for Large Companies</a>, a chart produced by Apollo Global Management in September 2025, which appeared to show a slowdown in U.S.…

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