Anthropic has rebranded its premium Claude subscription tiers, renaming Max 5x to Max and Max 20x to Ultra, with no change in price for the Max tier. The Ultra tier, priced at $200 per month, now removes the 5-hour usage limit, allowing verified users to continuously utilize their weekly quota. This change addresses user feedback and past confusion regarding the "20x" naming convention, which previously caused misunderstandings about actual usage limits compared to the weekly quota. AI
IMPACT Removes a significant usability constraint for high-tier users, potentially improving workflow for complex tasks.
RANK_REASON Product tier change and feature adjustment for a commercial AI product.
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