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Google, Bing to Honor Robots.txt for AI Training Opt-Out

Google and Microsoft Bing have announced they will respect the robots.txt protocol to prevent their AI models from being trained on website content. This move comes after a study indicated that AI Overviews are significantly reducing click-through rates to websites, and Bing is experimenting with ads within its AI features. AI

IMPACT This decision by Google and Bing could significantly impact the availability of web data for AI training, potentially influencing future model development and data sourcing strategies.

RANK_REASON Significant policy announcement from major search engines regarding AI training data. [lever_c_demoted from significant: ic=1 ai=0.7]

Read on Mastodon — mastodon.social →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

Google, Bing to Honor Robots.txt for AI Training Opt-Out

How we ranked this

Signal score
0 / 100
Composite score across the factors below. Higher = stronger signal that this story matters right now.
Newsworthiness bucket
Research
Significant policy announcement from major search engines regarding AI training data. [lever_c_demoted from significant: ic=1 ai=0.7]
Source corroboration
Single-source cluster
Only one publisher covered this so far. Single-source stories can still rank when the publisher is high-authority, but they lack cross-source corroboration.
Topics
policy, product
Editorial topic classification. Feeds into how the story surfaces on /topic/<slug> hub pages and into the per-entity coverage mix.
AI-industry relevance
High
Clearly on-topic for AI-industry coverage.
Story freshness
10 days old
Aged out of breaking-news scoring windows; ranking reflects the durable signal from the full source set.

Full methodology in our editorial standards.

COVERAGE [1]

  1. Mastodon — mastodon.social TIER_1 English(EN) · ppcland ·

    Google and Bing back one robots.txt rule to opt out of AI training: Google and Bing said they will honour a shared robots.txt signal to block AI training, as a

    Google and Bing back one robots.txt rule to opt out of AI training: Google and Bing said they will honour a shared robots.txt signal to block AI training, as a study put AI Overviews click-through at 0.9% and Bing tested ads. https:// ppc.land/google-and-bing-back- one-robots-txt…