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Google may use Gmail, Photos data for ads with new AI features

By PulseAugur Editorial · [5 sources] ·

Google has updated its privacy policy, potentially allowing the use of data from Gmail, Google Photos, and Google Drive for targeted advertising. This change affects users who opt into personalized AI features, such as those within Search and Gemini Apps, which leverage data from these services to provide better recommendations. While Google assures that advertisers will not receive personally identifiable information or data from sensitive categories, users can opt out of this data usage for ads by adjusting their Search Services Personalization settings. AI

IMPACT This policy shift could influence user trust and adoption of personalized AI features across Google's ecosystem.

RANK_REASON Significant policy change by a major tech company affecting user privacy and advertising practices. [lever_c_demoted from significant: ic=3 ai=0.4]

Read on Mastodon — mastodon.social →

AI-generated summary · Google Gemini · from 5 sources. How we write summaries →

Google may use Gmail, Photos data for ads with new AI features

How we ranked this

Signal score
0 / 100
Composite score across the factors below. Higher = stronger signal that this story matters right now.
Newsworthiness bucket
Research
Significant policy change by a major tech company affecting user privacy and advertising practices. [lever_c_demoted from significant: ic=3 ai=0.4]
Source corroboration
5 independent sources
Strong cross-source corroboration — multiple independent publishers covered this within the clustering window.
Topics
policy, product
Editorial topic classification. Feeds into how the story surfaces on /topic/<slug> hub pages and into the per-entity coverage mix.
AI-industry relevance
Standard
On-topic for AI-industry coverage; kept in the public index.
Story freshness
5 days old
Aged out of breaking-news scoring windows; ranking reflects the durable signal from the full source set.
Coverage growth since scoring
+2 source(s) since last score
New sources have picked up this story since our last re-score. Score will update on the next scoring pass.

Full methodology in our editorial standards.

COVERAGE [5]

  1. The Verge — AI TIER_1 English(EN) · Jess Weatherbed ·

    Now Google says it might use your Gmail and Google Photos data to target ads

    Google has updated its privacy policy in a way that could mean you'll start seeing targeted ads based on your personal data if you're using personalized AI features. The update, spotted by Android Authority, adds an exception to its promise about not using your Drive, Gmail, or G…

  2. Mastodon — mastodon.social TIER_1 Italiano(IT) · [email protected] ·

    Google clarifies: in certain cases, data from Gmail and Google Photos can also influence Google ads. Google has updated its privacy policy

    Google chiarisce: in certi casi anche i dati di Gmail e Google Foto possono influenzare gli annunci pubblicitari Google ha aggiornato la propria informativa sulla privacy, chiarendo che in alcuni casi specifici le informazioni condivise dagli utenti con determinati servizi — incl…

  3. Mastodon — mastodon.social TIER_1 English(EN) · winbuzzer ·

    https:// winbuzzer.com/2026/10/24/googl e-search-may-use-gmail-and-photos-summaries-for-ads-xcxwbn/ Google Search may use Gmail and Google Photos summaries for

    https:// winbuzzer.com/2026/10/24/googl e-search-may-use-gmail-and-photos-summaries-for-ads-xcxwbn/ Google Search may use Gmail and Google Photos summaries for personalized ads when users connect those apps for tailored AI answers. # AI # Google # GoogleSearch # GoogleGemini # Gm…

  4. Mastodon — mastodon.social TIER_1 English(EN) · [email protected] ·

    🤥 Now Google says it might use your Gmail and Google Photos data to target ads ｢ That means anyone who has connected their Drive, Gmail, or Google Photos to AI

    🤥 Now Google says it might use your Gmail and Google Photos data to target ads ｢ That means anyone who has connected their Drive, Gmail, or Google Photos to AI Mode and other Search tools via Google’s Personal Intelligence feature — allowing those tools to provide better response…

    LINKS theverge.com/…/google-personal-intelligen…
  5. Mastodon — mastodon.social TIER_1 English(EN) · [email protected] ·

    📰 Now Google says it might use your Gmail and Google Photos data to target ads Google has updated its privacy policy in a way that could mean you'll start seein

    📰 Now Google says it might use your Gmail and Google Photos data to target ads Google has updated its privacy policy in a way that could mean you'll start seeing targeted ads based on your personal data if you're using personalized AI features. The update, spotted by Android ... …

    LINKS theverge.com/…/google-personal-intelligen…

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