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Tim Cook reveals Steve Jobs' advice on leadership at Apple

By PulseAugur Editorial · [1 sources] ·

Tim Cook shared that Apple cofounder Steve Jobs advised him to lead the company by doing what is right, rather than trying to emulate Jobs himself. This advice stemmed from Jobs' observation of Disney's 'paralysis' when leaders constantly asked 'what would Walt do?' Jobs wanted to prevent Apple from falling into a similar trap of emulation. Cook emphasized that Jobs' core principles, such as fostering collaboration and maintaining intense focus, remain fundamental to Apple's DNA, even as he has led the company in his own distinct style. AI

RANK_REASON Article is an interview excerpt discussing leadership philosophy and advice, not a new product release or core AI research.

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Tim Cook reveals Steve Jobs' advice on leadership at Apple

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COVERAGE [1]

  1. Fortune TIER_1 English(EN) · Emma Burleigh ·

    Tim Cook says late Apple cofounder Steve Jobs gave him this unforgettable advice before handing over the reins as CEO: ‘Never ask what I would do’

    Former Apple CEO Tim Cook says the advice from Steve Jobs was a “gift” in leading the $4.86 trillion tech giant: “I just put my head down and thought, ‘I’m going to be the best version of myself.”

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