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Domain names are critical business assets impacting company valuation in M&A

By PulseAugur Editorial · [1 sources] ·

Domain names are often overlooked as critical business assets, according to Michael Gargiulo, CEO of VPN.com. He emphasizes that during mergers and acquisitions, companies should treat domain portfolios with the same rigor as financial statements or intellectual property. Weak domain control can introduce significant risks, including security vulnerabilities, customer confusion, and increased costs during a transaction, potentially impacting a company's valuation and negotiation leverage. AI

RANK_REASON Article is an opinion piece by a CEO on a business strategy topic, not a direct industry event.

Read on Forbes — Innovation →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

Domain names are critical business assets impacting company valuation in M&A

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COVERAGE [1]

  1. Forbes — Innovation TIER_1 English(EN) · Michael Gargiulo, Forbes Councils Member ·

    Your Domain Name Could Affect What Your Company Is Worth

    I’ve found that the best time to fix a company’s domain position is before someone is deciding what the company is worth.

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