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中文(ZH) 中秋国庆影像数据出炉:大疆Pocket系列拿下云台相机9成市场份额

DJI dominates Chinese smart camera market during holiday season · 1 source tracked

A recent report from market research firm RUNTO indicates that DJI dominated the Chinese market for handheld smart cameras during the Mid-Autumn Festival and National Day holiday period. DJI captured 78.7% of online sales, with its Pocket series accounting for 90% of the gimbal camera segment. The report highlights that gimbal cameras have become the leading category, driven by everyday consumers rather than extreme sports enthusiasts, with DJI's product iterations catering to various user needs and price points. AI

RANK_REASON Market research report detailing significant market share and category dominance for a major consumer electronics product line. [lever_c_demoted from significant: ic=1 ai=0.1]

Read on 雷峰网 (Leiphone) →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

DJI dominates Chinese smart camera market during holiday season · 1 source tracked

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Market research report detailing significant market share and category dominance for a major consumer electronics product line. [lever_c_demoted from significant: ic=1 ai=0.1]
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COVERAGE [1]

  1. 雷峰网 (Leiphone) TIER_1 中文(ZH) ·

    Mid-Autumn Festival and National Day Imaging Data Released: DJI Pocket Series Captures 90% Market Share of Gimbal Cameras

    <p>中秋与国庆相连的长假,是全年出行记录需求最集中的窗口。当家庭自驾、亲子旅行与返乡团聚压缩在同一段时间,“随身带一台相机”从兴趣项变成了许多人的出行必备。</p><p>10月13日,市场研究机构洛图科技(RUNTO)发布《中国手持智能相机线上零售市场周度追踪》报告。数据显示,2026年中秋国庆出行季(第38–40周),中国手持智能相机线上零售市场(京东、天猫、抖音)销量达34.5万台,销额达10.1亿元。其中,DJI大疆以78.7%的份额位居市场第一,Pocket系列在云台相机品类的份额达到9成。</p><p><strong>市场头部聚集效应增强,大…