Apple has introduced its first foldable smartphone, the iPhone Duo, which opens like a passport to double its screen size. Priced at $1,999, the device aims to integrate iPad-like screen real estate with iPhone portability and features. The launch marks a significant design shift for Apple and serves as the initial major product test for new CEO John Ternus. The company also announced updates to its iPhone 18 Pro and Pro Max models, emphasizing new AI-enabled features like Siri AI and an "Apple Reference Image" to authenticate original photos. AI
IMPACT This launch integrates AI features into Apple's core product line, potentially increasing consumer exposure to AI capabilities through everyday devices.
RANK_REASON Product launch of a consumer electronic device by a major tech company.
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- Apple Inc.
- iPhone Duo
- John Ternus
- Apple Reference Image
- Bloomberg
- California
- iPad
- iPhone
- iPhone 18 Pro
- iPhone 18 Pro Max
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