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McDonald's drops pumpkin spice, signaling flavor shift amid warming climate

McDonald's has announced it will not offer pumpkin spice coffee this fall, replacing it with a Caramel Apple Pie flavor. This decision, made by one of the world's largest restaurant chains, signals a potential shift away from the dominance of pumpkin spice as a seasonal flavor. While Starbucks and Dunkin' continue to offer pumpkin spice variations, data from Google Trends and DoorDash suggests declining search interest and platform popularity compared to flavors like matcha and chai. AI

RANK_REASON Article discusses a trend shift in seasonal flavors, citing company decisions and consumer data, rather than a specific product release or research finding.

Read on Fortune →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

McDonald's drops pumpkin spice, signaling flavor shift amid warming climate

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Commentary
Article discusses a trend shift in seasonal flavors, citing company decisions and consumer data, rather than a specific product release or research finding.
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Only one publisher covered this so far. Single-source stories can still rank when the publisher is high-authority, but they lack cross-source corroboration.
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product, opinion
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1 days old
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COVERAGE [1]

  1. Fortune TIER_1 English(EN) · Marco Quiroz-Gutierrez ·

    The pumpkin spice era is changing — if not over, as McDonald’s replaces the flavor for the first time in a decade

    Pumpkin spice is losing its monopoly on fall as McDonald’s pivots to caramel apple. This is not another Gen Z versus millennial war.