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AI's value hinges on customer outcomes, not just tech adoption, says expert

Paul Lachance, Chief Industry Strategist & Technologist at Software Equity Group, argues that while AI is generating significant excitement and rapid product roadmap changes, the fundamental drivers of enterprise value remain unchanged. He draws parallels to previous technology revolutions like cloud and mobile computing, where companies that succeeded did so not by adopting the technology itself, but by leveraging it to solve customer problems more effectively and improve customer outcomes. Lachance emphasizes that exceptional technology alone rarely leads to exceptional valuations; instead, it's the application of that technology to create tangible customer value that truly matters. AI

IMPACT AI's true value will be realized not through its mere adoption, but through its application to solve specific customer problems and drive better outcomes, mirroring past technology shifts.

RANK_REASON The item is an opinion piece by an industry strategist discussing the implications of AI adoption based on historical technology trends.

Read on Forbes — Innovation →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

AI's value hinges on customer outcomes, not just tech adoption, says expert

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Commentary
The item is an opinion piece by an industry strategist discussing the implications of AI adoption based on historical technology trends.
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Only one publisher covered this so far. Single-source stories can still rank when the publisher is high-authority, but they lack cross-source corroboration.
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opinion, product
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On-topic for AI-industry coverage; kept in the public index.
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3 days old
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COVERAGE [1]

  1. Forbes — Innovation TIER_1 English(EN) · Paul Lachance, Forbes Councils Member ·

    The Software Companies That Win AI Won’t Win Because Of AI

    Customers don't buy AI because it’s AI. They buy better decisions, faster execution, lower risk, greater visibility and less manual work.