Chime's Chief Marketing Officer, Vineet Mehra, believes AI is ushering in a "golden era of marketing" by enabling an agentic model. This shift moves marketing from a campaign-centric structure to one where AI agents personalize at scale, optimize spend, and operate as an extension of the brand. Mehra advises marketing leaders to champion AI from the top and start with small, fast experiments to drive adoption and unlock unprecedented growth. AI
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RANK_REASON Opinion piece by a named credible voice (CMO of Chime) discussing the impact of AI on marketing.
