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IMAX clarifies "Shot with" vs. "Filmed for" distinctions

By PulseAugur Editorial · [1 sources] ·

IMAX employs two distinct labels, "Shot with IMAX" and "Filmed for IMAX," to differentiate production methods. "Shot with IMAX" specifically refers to the use of IMAX's large-format film cameras, capturing footage in a 15-perf 65mm format that results in a taller aspect ratio. In contrast, "Filmed for IMAX" is a broader program that includes movies shot with IMAX-certified digital cameras or even traditional film cameras, with a focus on optimizing the final presentation for IMAX theaters. This distinction means that not all movies labeled "Filmed for IMAX" necessarily utilize IMAX's signature film cameras, and the extent to which a film fills the IMAX screen can vary significantly. AI

RANK_REASON The article clarifies product terminology for a specific presentation format, rather than announcing a new capability or release.

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AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

IMAX clarifies "Shot with" vs. "Filmed for" distinctions

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The article clarifies product terminology for a specific presentation format, rather than announcing a new capability or release.
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product
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46 days old
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COVERAGE [1]

  1. Engadget TIER_1 English(EN) · [email protected] (Novak Božović) ·

    The difference between Shot with IMAX and Filmed for IMAX

    A movie can be both "Filmed for IMAX" and shot with IMAX cameras, which is why the two labels are easy to confuse.

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