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Sisters turn £15k into £8M bakery business after retail setbacks

By PulseAugur Editorial · [1 sources] ·

Sisters Annabel and Emily Lui transformed their struggling bakery, Cutter & Squidge, into an £8 million business after facing significant financial setbacks. Initially launching with signature "Biskies," they lost major retail accounts with Harrods and Selfridges, leaving them with only £15,000. They pivoted by opening their own pop-up shop in London's Soho, which became the foundation for their current success. The company now employs around 50 people and has served over a million customers, with plans for further growth. AI

RANK_REASON The article details the significant growth and financial turnaround of a business founded by individuals with prior corporate careers, highlighting entrepreneurial success. [lever_c_demoted from significant: ic=1 ai=0.0]

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AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

Sisters turn £15k into £8M bakery business after retail setbacks

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The article details the significant growth and financial turnaround of a business founded by individuals with prior corporate careers, highlighting entrepreneurial success. [lever_c_demoted from si…
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47 days old
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COVERAGE [1]

  1. Fortune TIER_1 English(EN) · Tatiana Sataua ·

    Meet the sisters who got dumped by their landlords and were down to their last £15,000 before they built an £8 million business

    “There were a lot of tears,” Annabel Lui said, recalling that she and her sister talked for 15 hours about what to do. Their dad said "over my dead body."

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