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Gusto surpasses $1 billion in revenue, marking major milestone

By PulseAugur Editorial · [2 sources] ·

Gusto, an HR software startup, has announced it surpassed $1 billion in 12-month trailing revenue in February. The company, now valued at $9.3 billion with over 500,000 customers, attributes its success to serving small businesses, a market often overlooked by enterprise software. Gusto's journey began as ZenPayroll in 2011, with early milestones including reaching $1 million in revenue in 2014, which validated their product and customer acquisition strategy. AI

IMPACT Confirms the viability of serving small businesses with scalable software, potentially influencing other SaaS companies.

RANK_REASON Company announces significant revenue milestone and discusses growth strategy. [lever_c_demoted from significant: ic=2 ai=0.4]

Read on Fortune →

AI-generated summary · Google Gemini · from 2 sources. How we write summaries →

Gusto surpasses $1 billion in revenue, marking major milestone

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Research
Company announces significant revenue milestone and discusses growth strategy. [lever_c_demoted from significant: ic=2 ai=0.4]
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2 independent sources
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product, funding
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145 days old
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COVERAGE [2]

  1. Fortune TIER_1 English(EN) · Allie Garfinkle ·

    Exclusive: Gusto crosses $1 billion in 12-month trailing revenue

    The HR software company, valued at $9.3 billion, was founded in 2011. Here’s how they went from zero to a billion.

  2. Fortune TIER_1 English(EN) · Allie Garfinkle ·

    Gusto’s path to $1 billion in revenue, milestone-by-milestone

    Gusto’s founders exclusively tell Fortune how they reached $1 billion in revenue, and how they see the future of small business amid AI tumult.

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