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Apps track user activity beyond voice for targeted ads, with user controls available

Apps collect a wide range of user data beyond direct voice commands, using signals like scrolling speed, network connection, and referral sources to build detailed profiles for targeted advertising. While phones don't secretly listen, this sophisticated tracking mechanism is designed to maximize profit by predicting user desires. Users can take steps to limit this data collection by adjusting device-level tracking settings on both Android and iOS, though the methods and effectiveness vary between the two operating systems. AI

IMPACT Explains how user data is leveraged for AI-driven advertising and outlines user privacy controls.

RANK_REASON Article explains how app tracking works and user controls, rather than announcing a new product or policy.

Read on Engadget →

AI-generated summary · Google Gemini · from 2 sources. How we write summaries →

Apps track user activity beyond voice for targeted ads, with user controls available

How we ranked this

Signal score
0 / 100
Composite score across the factors below. Higher = stronger signal that this story matters right now.
Newsworthiness bucket
Commentary
Article explains how app tracking works and user controls, rather than announcing a new product or policy.
Source corroboration
2 independent sources
Multiple independent publishers reporting the same story raises confidence that it's real and newsworthy.
Topics
product, policy
Editorial topic classification. Feeds into how the story surfaces on /topic/<slug> hub pages and into the per-entity coverage mix.
AI-industry relevance
Standard
On-topic for AI-industry coverage; kept in the public index.
Story freshness
31 days old
Aged out of breaking-news scoring windows; ranking reflects the durable signal from the full source set.

Full methodology in our editorial standards.

COVERAGE [2]

  1. Engadget TIER_1 English(EN) · [email protected] (Max Miller) ·

    What actually happens when you let apps track your activity?

    What kind of data is being collected by our devices, and how is it being used? Should we "Ask app not to track"?

  2. Mastodon — mastodon.social TIER_1 English(EN) · [email protected] ·

    What actually happens when you let apps track your activity? What kind of data is being collected by our devices, and how is it being used? Should we "Ask app n

    What actually happens when you let apps track your activity? What kind of data is being collected by our devices, and how is it being used? Should we "Ask app not to track"? https://www. engadget.com/2236798/what-happ ens-when-apps-track-activity/ # Tech # Technology # TechNews #…