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Hong Kong sees surge in supplement use among Gen Z, driving wellness market growth

Hongkongers, particularly younger generations like Gen Z, are increasingly incorporating supplements into their daily routines to enhance energy, immunity, and physical performance. This trend is contributing to the growth of Hong Kong's wellness industry, which is projected to reach HK$12.7 billion in retail sales by 2028. While supplements like collagen, creatine, and MCT oil are popular, health experts emphasize that a balanced diet should remain the foundation of overall wellness. AI

RANK_REASON Article discusses a consumer trend in wellness products and expert opinions, not a new release or significant industry event.

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Hong Kong sees surge in supplement use among Gen Z, driving wellness market growth

COVERAGE [1]

  1. SCMP — Tech TIER_1 English(EN) · Lo Hoi-ying ·

    Tuning the body: why Hongkongers turn to supplements to keep their ‘engine’ running

    In the first instalment of a five-part Health Matters wellness series on Hong Kong’s growing wellness trends, Lo Hoi-ying examines why younger residents are turning to supplements to boost energy, immunity and performance, as experts warn that excessive use should not replace a b…