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LLMs Outperform Humans in Persuasion, Study Finds

A new research paper explores the persuasive capabilities of Large Language Models (LLMs) compared to humans. The study found that LLMs like Claude 3.5 Sonnet can be more persuasive than incentivized humans, particularly in truthful persuasion scenarios where they increase accuracy. However, the LLMs' persuasive advantage diminishes with repeated interactions, unlike human persuaders. The research also noted that DeepSeek v3 showed greater persuasiveness in deceptive contexts, suggesting model-specific differences in persuasive ability. AI

IMPACT Suggests LLMs may surpass human capabilities in specific persuasive tasks, impacting fields like marketing and negotiation.

RANK_REASON Academic paper detailing research findings on LLM capabilities. [lever_c_demoted from research: ic=1 ai=1.0]

Read on arXiv cs.CL →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

LLMs Outperform Humans in Persuasion, Study Finds

COVERAGE [1]

  1. arXiv cs.CL TIER_1 English(EN) · Jiacheng Liu, Francesco Salvi, Philipp Schoenegger, Xiaoli Nan, Ramit Debnath, Barbara Fasolo, Evelina Leivada, Gabriel Recchia, Fritz G\"unther, Ali Zarifhonarvar, Joe Kwon, Zahoor Ul Islam, Marco Dehnert, Daryl Y. H. Lee, Madeline G. Reinecke, David G.… ·

    When Large Language Models are More PersuasiveThan Incentivized Humans, and Why

    arXiv:2505.09662v4 Announce Type: replace Abstract: Large Language Models (LLMs) have been shown to be highly persuasive, but when and why they outperform humans is still an open question. We compare the persuasiveness of two LLMs (Claude 3.5 Sonnet and DeepSeek v3) against human…