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AI's impact on search traffic causes Shiksha billings to drop 23%

By PulseAugur Editorial · [1 sources] ·

Shiksha, an education platform, experienced a 23% year-over-year decrease in billings, reaching INR 350,000,000 in the first quarter of FY27. This decline is attributed to shifts in search traffic caused by the rise of AI. In contrast, other units within Info Edge, such as Naukri, demonstrated growth by leveraging their proprietary data. AI

IMPACT AI's evolving search capabilities are disrupting traditional online business models, forcing companies to adapt their strategies.

RANK_REASON Article discusses the impact of AI on a company's business model, which falls under commentary on industry trends.

Read on Mastodon — mastodon.social →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

AI's impact on search traffic causes Shiksha billings to drop 23%

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Article discusses the impact of AI on a company's business model, which falls under commentary on industry trends.
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COVERAGE [1]

  1. Mastodon — mastodon.social TIER_1 English(EN) · sipirtu ·

    Shiksha’s billings fell 23% YoY to INR 350,000,000 in Q1 FY27 as AI altered search traffic. Naukri and other Info Edge units grew by using their own data. In In

    Shiksha’s billings fell 23% YoY to INR 350,000,000 in Q1 FY27 as AI altered search traffic. Naukri and other Info Edge units grew by using their own data. In India Source: MediaNama https://www. medianama.com/2026/08/223-ai-i mpact-shiksha-info-edge-q1fy27/ # AI

    LINKS medianama.com/…/223-ai-impact-shiksha-inf…

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