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Nvidia RTX 5090 bundled with motherboards amid PC market slump

Retailers in Taiwan are bundling high-end Nvidia RTX 5090 GPUs with multiple motherboards and other components, a strategy reminiscent of the crypto boom era. This practice appears to be a response to a significant downturn in the PC building market, particularly affecting entry-level systems, driven by inflated prices due to an AI-driven memory crisis. The bundles are an attempt by sellers to move slow-selling inventory and free up capital, indicating that only buyers with substantial budgets are currently purchasing PC parts. AI

IMPACT This retail bundling strategy highlights how AI-driven demand for memory is impacting the broader PC hardware market.

RANK_REASON The article discusses a specific retail strategy for a high-end GPU, not a new product release or major industry shift.

Read on Tom's Hardware →

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Nvidia RTX 5090 bundled with motherboards amid PC market slump

COVERAGE [1]

  1. Tom's Hardware TIER_1 English(EN) · Jowi Morales ·

    Nvidia RTX 5090 ships in bizarre 8-motherboard bundle — retailers hold GPUs hostage similar to the crypto boom

    Taiwanese ecommerce platform PChome24h is packaging RTX 5090 GPUs with a crazy number of motherboards, entry-to-mid-range GPUs, and several other components. While interesting, these combos are alarming as they show the direction that the PC building industry is headed.