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Taco Bell sales rebound after lettuce recall linked to cyclospora outbreak

Taco Bell experienced a 2% decline in same-store sales during the July-September period due to a cyclospora outbreak linked to shredded lettuce. The outbreak, which affected thousands of Americans and was traced to lettuce supplied by Taylor Farms, prompted Taco Bell to remove the ingredient on July 17. Following swift communication and promotional offers like a $1 Mexican Pizza, the company has seen sales improve, recovering halfway to year-ago levels in the last four days. Other chains, including Chipotle Mexican Grill, Chopt, and Sweetgreen, are also reporting impacts from the outbreak, with reduced sales and foot traffic. AI

RANK_REASON Product recall and sales impact for a restaurant chain.

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Taco Bell sales rebound after lettuce recall linked to cyclospora outbreak

COVERAGE [1]

  1. Fortune TIER_1 English(EN) · Dee-Ann Durbin, The Associated Press ·

    Taco Bell’s quick action on removing lettuce, $1 Mexican Pizza special work to win over diners, investors

    Chopt and Sweetgreen haven't been able to be as flexible, for obvious reasons.