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中文(ZH) X与世界广告主联合会结束诉讼纠纷,双方将重启合作关系

X and World Federation of Advertisers settle GARM dispute, resume cooperation

The World Federation of Advertisers (WFA) and X have settled their legal dispute regarding the Global Alliance for Responsible Media (GARM). As part of the agreement, WFA has ceased operations of GARM and will not re-establish similar organizations. Both parties aim to foster innovation in brand safety and continue their collaboration, aligning on the principle of free speech. AI

IMPACT This settlement may impact how AI platforms handle content moderation and brand safety policies, potentially influencing future collaborations and regulatory approaches.

RANK_REASON Settlement of a legal dispute between a social media platform and an advertising association.

Read on 36氪 (36Kr) →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

X and World Federation of Advertisers settle GARM dispute, resume cooperation

COVERAGE [1]

  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    X and the World Federation of Advertisers resolve litigation dispute, and the two parties will resume cooperation.

    世界广告主联合会(WFA)与X公司7月29日宣布,就围绕全球负责任媒体联盟(GARM)的诉讼达成和解,双方将结束相关法律纠纷,并重置合作关系。WFA表示,将继续坚持言论自由原则,该原则自1953年WFA成立时已纳入其章程,且与X公司的立场一致。WFA此前已于2024年8月9日停止运营GARM,并确认不会重新成立GARM或类似组织。双方表示,品牌、平台和消费者均将受益于品牌安全领域的创新,未来将继续推动相关合作。(界面)