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Magic: The Gathering revenue surges amid delayed adulthood economy

Magic: The Gathering has achieved its best year ever, generating $1.72 billion in revenue, a 59% increase. This surge is linked to a decline in doll sales, suggesting that millennials are investing in nostalgic games rather than traditional adult life milestones like parenthood. New research from the Federal Reserve Bank of Minneapolis indicates that the true U.S. homeownership rate is significantly lower than previously reported, particularly for adults under 35, with many living in owner-occupied homes without being owners themselves. AI

RANK_REASON Article discusses economic trends and research findings related to generational spending habits and homeownership, rather than a specific event.

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Magic: The Gathering revenue surges amid delayed adulthood economy

COVERAGE [1]

  1. Fortune TIER_1 English(EN) · Nick Lichtenberg ·

    What Magic: The Gathering’s record year reveals about America’s stalled adulthood economy

    A fantasy card game invented in the mid-1990s just had its best year ever. Blame the economy, not millennial nostalgia.