Apple Inc. is reportedly negotiating with its OLED panel suppliers to achieve a 20% price reduction for the upcoming iPhone 18 Pro Max. This move comes as the company faces increasing costs for other essential components like memory chips. The Elec, citing a Korea-based report, indicates that Apple has put forth a proposal to its suppliers. AI
RANK_REASON This is a product-related news item about a specific device, not a core AI release or significant industry event.
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