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中文(ZH) 即梦联合抖音电商、艾菲奖发起 “AI 广告爆改大赛” ,共创经典广告新表达

Jiemeng AI launches "AI Ad Makeover Contest" with Douyin E-commerce and Effie Awards

Jiemeng AI, in collaboration with Douyin E-commerce and the Effie Awards, has launched the "AI Ad Makeover Contest." This competition invites participants to creatively reimagine and produce videos based on classic advertisements using AI technology. The contest aims to explore the practical applications of AI in advertising creativity by leveraging well-known brand content and classic ad elements. AI

IMPACT Encourages creative use of AI in advertising, potentially leading to new content formats and campaign strategies.

RANK_REASON This is a contest organized by AI companies and advertising bodies to promote the use of AI in creative advertising.

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Jiemeng AI launches "AI Ad Makeover Contest" with Douyin E-commerce and Effie Awards

COVERAGE [1]

  1. 雷峰网 (Leiphone) TIER_1 中文(ZH) ·

    Jiemeng, Douyin E-commerce, and Effie Awards jointly launch the "AI Ad Makeover Competition" to co-create new expressions of classic advertisements

    <p>7月23日,即梦AI联合抖音电商、艾菲奖共同发起 “AI 广告爆改大赛”,邀请网友围绕经典广告语、经典广告场景和大众记忆中的品牌内容,使用 AI 技术进行创意改编与视频创作,让经典广告焕发全新生命力。</p><p>艾菲奖是国际上具有影响力的实效营销与广告传播奖项体系之一,每年持续认可和表彰最具实效的品牌,营销机构及代理机构。作为本次大赛官方合作发起方,艾菲奖的加入为赛事增添了专业度与行业影响力。</p><p><img src="https://static.leiphone.com/uploads/new/images/20260724/6a632…