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中文(ZH) 抖音集团副总裁：网传所谓红果短剧收费的消息不实

Douyin VP denies rumors of mandatory fees for Hongguo short dramas

By PulseAugur Editorial · [1 sources] ·

Douyin Group Vice President Li Liang clarified that rumors of "Hongguo Short Drama" charging fees are false. He stated that the platform is introducing some film and television content to enrich its ecosystem, and a small portion of this content requires VIP access due to copyright compliance. A VIP membership for ad-free viewing is an optional service, not a mandatory charge, and the core model of free drama viewing remains unchanged. These features, including ad-free VIP and limited VIP-gated content, were implemented in February and are not recent changes. AI

IMPACT No direct AI impact; this is a clarification of a content platform's business model.

RANK_REASON Clarification of a product's charging model and features.

Read on 36氪 (36Kr) →

AI-generated summary · Google Gemini · from 1 sources. How we write summaries →

Douyin VP denies rumors of mandatory fees for Hongguo short dramas

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Clarification of a product's charging model and features.
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146 days old
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COVERAGE [1]

  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    Douyin Group Vice President: The rumored news about Hongguo short drama charging is false

    5月4日深夜，抖音集团副总裁李亮在社交平台发文表示，网传所谓红果短剧收费的消息不实，实际情况是：为持续丰富平台视频内容生态，满足大家多样化的观看需求，红果短剧陆续引入了一些影视内容。依据相关影视版权方合规要求与行业惯例，该部分少数影视内容需开通VIP权限观看。而免广告会员服务，只是满足用户差异化体验的自愿选项，不会强制收费，也不会改变用户免费追剧的核心模式。不管是免广告的VIP服务，还是极少量需VIP才能观看的影视内容，都是2024年2月红果早期就有的功能，并不是近期的新动作。

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