Apple urged to drop 'iPhone Ultra' name for foldable device

Forbes contributor Ewan Spence argues that Apple should reconsider using the 'iPhone Ultra' moniker for its upcoming foldable smartphone. Spence points out that Apple has historically reserved the 'Ultra' designation for more rugged or specialized products like the Apple Watch Ultra and M-Ultra chipsets, rather than mainstream consumer flagships. He suggests that adopting 'iPhone Ultra' for the foldable device could lead to search engine results being cluttered with past speculation and unfavorable comparisons to Android competitors, potentially hindering the new product's launch. AI

RANK_REASON Opinion piece discussing a potential product naming strategy for Apple.

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• android
• Apple Inc.
• Apple Silicon M-Ultra
• Apple Watch Ultra
• Galaxy Z Fold 8
• iOS
• iPhone 15 Ultra
• iPhone 16 Ultra
• iPhone Ultra
• MacBook Pro
• Mac Studio
• Samsung

• product

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