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Directed Social Regard: Surfacing Targeted Advocacy, Opposition, Aid, Harms, and Victimization in Online Media

Researchers have developed a new approach called Directed Social Regard (DSR) to analyze sentiment in online text. Unlike traditional sentiment analysis tools that provide a single positive, neutral, or negative score, DSR can identify multiple sentiments within a single message and pinpoint their targets. This method utilizes a pair of transformer-based models to detect sentiment targets and score them across three axes, offering a more nuanced understanding of online communication. AI

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IMPACT Offers a more granular analysis of online sentiment, potentially improving understanding of influence operations and online discourse.

RANK_REASON This is a research paper presenting a new methodology for sentiment analysis.

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COVERAGE [2]

  1. arXiv cs.CL TIER_1 · Scott Friedman, Ruta Wheelock, Sonja Schmer-Galunder, Drisana Iverson, Jake Vasilakes, Joan Zheng, Jeffrey Rye, Vasanth Sarathy, Christopher Miller ·

    Directed Social Regard: Surfacing Targeted Advocacy, Opposition, Aid, Harms, and Victimization in Online Media

    arXiv:2605.00776v1 Announce Type: new Abstract: The language in online platforms, influence operations, and political rhetoric frequently directs a mix of pro-social sentiment (e.g., advocacy, helpfulness, compassion) and anti-social sentiment (e.g., threats, opposition, blame) a…

  2. arXiv cs.CL TIER_1 · Christopher Miller ·

    Directed Social Regard: Surfacing Targeted Advocacy, Opposition, Aid, Harms, and Victimization in Online Media

    The language in online platforms, influence operations, and political rhetoric frequently directs a mix of pro-social sentiment (e.g., advocacy, helpfulness, compassion) and anti-social sentiment (e.g., threats, opposition, blame) at different topics, all in the same message. Whi…