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Taboola opens 7M user data to AI chatbots, raising monetization concerns

Taboola has opened its DeeperDive platform, which serves 7 million users, to external AI chatbots and answer engines. This move allows these AI tools to access Taboola's network of 9,000 publishers, integrating user data for potential monetization. The development raises industry questions about how user data will be utilized and protected within this new ecosystem. AI

IMPACT AI tools can now access a large user data network, potentially changing how AI services are monetized and how user data is handled.

RANK_REASON Product integration/API access announcement by an ad-tech company.

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Taboola opens 7M user data to AI chatbots, raising monetization concerns

COVERAGE [1]

  1. Mastodon — fosstodon.org TIER_1 English(EN) · [email protected] ·

    ICYMI: Taboola turns 7 million DeeperDive users into ad inventory for any chatbot: The company now lets outside AI answer engines and chatbots plug into its 9,0

    ICYMI: Taboola turns 7 million DeeperDive users into ad inventory for any chatbot: The company now lets outside AI answer engines and chatbots plug into its 9,000-publisher ad demand network, raising monetization questions for the industry. https:// ppc.land/taboola-turns-7-milli…