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中文(ZH) 倩碧押注PDRN护肤赛道,高端美妆品牌加速切入医美护理市场|最前线

Clinique launches PDRN skincare line, tapping into medical aesthetics market

Clinique, a brand under the Estée Lauder Companies, has launched a new skincare line in China featuring recombinant PDRN as its core ingredient. This move signifies the brand's expansion into the rapidly growing PDRN skincare market and its continued emphasis on scientific skincare and its connection to medical aesthetics. The introduction of this product aligns with a broader trend of high-end beauty brands integrating medical-grade ingredients and technologies into their daily skincare offerings to cater to consumers seeking long-term skin management and post-medical aesthetic treatment care. AI

IMPACT This product launch reflects a trend of beauty brands incorporating advanced ingredients, potentially influenced by AI-driven research in material science and personalized skincare.

RANK_REASON Product launch by a beauty brand incorporating a medical-grade ingredient.

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Clinique launches PDRN skincare line, tapping into medical aesthetics market

COVERAGE [1]

  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    Clinique Bets on PDRN Skincare Track, High-End Beauty Brands Accelerate Entry into Medical Beauty Care Market | Frontline

    <p>随着医美消费逐渐从单次项目体验转向长期肌肤管理,传统高端护肤品牌正在寻找新的增长空间。</p> <p><strong>36氪获悉,近日,雅诗兰黛集团旗下品牌倩碧在中国发布CX肌源深修水光系列产品,切入近年来快速升温的PDRN(聚脱氧核糖核苷酸)护肤赛道。</strong></p> <p>该系列以重组PDRN为核心成分。据雅诗兰黛集团介绍,这是全球首款以重组PDRN为核心成分的护肤产品。此次新品发布,也是倩碧近年来持续强化“科学护肤”和医美护理关联度的重要动作。</p> <p>PDRN并非近年才出现的新成分。过去十多年,其更多应用于医疗和医美领域。P…