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中文(ZH) Netflix正探索直播电视与套餐捆绑业务,以留住流失观众

Netflix explores live TV and bundles; AI chip startup Positron seeks $750M

Netflix is exploring new strategies to retain subscribers, including the potential introduction of live TV channels and bundling other streaming services within its platform. The company is also considering offering third-party streaming subscriptions through its main application, similar to approaches taken by competitors like Amazon and Apple. Separately, AI chip startup Positron is in talks to raise approximately $750 million in a two-stage funding round, which would significantly increase its valuation. Additionally, OpenAI's Chief Futurist has announced their departure, and ChatGPT's voice capabilities have reportedly seen a major upgrade. AI

IMPACT Netflix's potential integration of AI-powered features or services could influence user engagement strategies, while Positron's funding signals continued investment in AI hardware.

RANK_REASON The cluster contains a significant funding round for an AI chip startup and strategic business moves by a major streaming service. [lever_c_demoted from significant: ic=1 ai=0.7]

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Netflix explores live TV and bundles; AI chip startup Positron seeks $750M

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  1. 36氪 (36Kr) TIER_1 中文(ZH) ·

    Netflix is exploring live TV and package bundling to retain departing viewers

    多名知情人士透露,为提升用户活跃度,Netflix高管近期商议增设直播频道,全天候循环播放特定栏目或同类型影视内容。公司还在探讨捆绑其他付费流媒体平台服务,其中就包括环球影业旗下的孔雀平台。相关人士称,Netflix计划效仿亚马逊、苹果等竞品,在自家主应用内上架售卖第三方流媒体订阅套餐。(新浪财经)